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Marketing SEO

15 SEO Best Practices: Website Architecture

website architecture

SEO in Corpus Christi

One of the principal decisions that startup owners have to make is whether or not to engage in SEO. One common consideration is the cost of investing in an SEO campaign versus possible returns. Another is the daunting list of SEO terminologies, which may overwhelm newcomers to the e-commerce and website scene. If you are a new online entrepreneur but are not convinced of the benefits of SEO, then this article is for you! Here are some of the reasons why SEO is important and why you should consider it as a marketing technique. SEO is less expensive than other online marketing approaches. It also offers higher reward rates when compared to other techniques such as social media marketing, pay per click advertising, and email marketing. While you may need to defray a substantial amount to cover initial SEO planning and processes that include website design, programming, and strategizing, you can be sure to get faster and more long-term results.

“I cannot give you the formula for success, but I can give you the formula for failure. It is: Try to please everybody.”
– Herbert Bayard Swope

Implementing SEO strategies help you to rank higher on the search engine’s results page (SERP). This means that when your target customers search for products and services that your industry offers, they are likely to find your website. When you repeatedly appear on the SERP, users become aware of your site and your business. This increases the chances of landing potential customers on your webpages.

 

 

SEO is a Cost-Effective Advertising Strategy

One SEO component called off-site SEO ensures that users of external pages or of social media can find your website. Being optimized for SEO increases the site’s potential to draw customers in. Mainly from other platforms other than the search engine. For instance, when you post content and links to your page on Facebook or Twitter, you are able to promote your website and attract more customers. One of the main goals of SEO is to attract the targeted audience through organic searches. The number of visitors to your site influences your sales and subscriptions. It also promotes the marketing of your products and services. Increased inbound traffic is always good for business because it equates to more conversion opportunities.

 

Tools For SEO Architecture

Some SEO-related tools such as the Google Keyword Planner and Google Analytics provide quantitative data. These tools help you understand your market, analyze the trends, and know your competitors’ standings. It helps you identify popular and valuable keywords. Those keywords show you how to decide to structure or revise your content. It also gives you insights on your market’s behavior.  Demographics such as location, times of activity, frequency of searches, technologies used, product preferences, etc. All these metrics are useful in helping you get to know your audience, their needs, and their expectations.

Author

MonopolyMan

Comments (7)

  1. Pablo Villalpando
    December 9, 2019

    SEO is always changing so leaving the strategy and tactics to Onum has more than paid for itself. We estimate ROI is over 10 to 1 – I can’t say enough about this team.

  2. Pablo Villalpando
    December 9, 2019

    Onum has been extremely consistent and reliable through our entire engagement. Our results speak for themselves.

  3. Pablo Villalpando
    December 9, 2019

    It also gives you insights on your market’s behavior such as location, times of activity, frequency of searches, technologies used, product preferences, etc.

  4. SEO Reseller
    January 24, 2020

    Awesome post! Keep up the great work! 🙂

  5. SEO Referral Program
    February 1, 2020

    Awesome post! Keep up the great work! 🙂

  6. Evan
    February 17, 2020

    Right now it sounds like Movable Type is the top blogging platform out there right now.
    (from what I\’ve read) Is that what you\’re using on your blog?

  7. Marvinfuh
    February 25, 2020

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